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Silva. New beer, old love — Heineken Romania

Silva is a deeply respected, 40 years old, Transylvanian born beer brand, and one of the most iconic local brands — Romania’s first export beer, no less. Currently, the brand is the crown jewel within Heineken Romania’s portfolio. Inspirited by its heritage, Silva embarks on a quest to reinterpret old recipes and create new ones, challenged by its will to better serve the modern consumers’ expectations. The new design conveys the true Transylvanian spirit of the brand identity — under a stylistic treatment of craftsmanship, a declaration for local nature, mastery and tasty genuine beer. The brand appears Strong, Simple and Modest.

AWARDS

* Red Dot Awards Packaging Design Winner in 2017

BOOKS & MAGAZINES

* Red Dot International Yearbook Communication Design 2017/2018

 
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04-Silva-Packaging-Design-Romanian-Pale-Ale-by-Brandient.jpg
05-Silva-Premium-Blonde-Lager-Suite-Packaging-Design-by-Brandient.jpg
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08-Silva-Packaging-Design-by-Brandient-bottle-detail.jpg
09-Silva-Packaging-Design-by-Brandient-bottle-Strong-Dark-Lager-and-Romanian-Pale-Ale.jpg
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Credits — I designed this items while being part of Brandient  team. Launch event photos: Catalin Georgescu

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Cip@Cipbadalan.com
+40 721 481 241